Research highlights:
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Non-Probability Qualtrics Survey
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Depth Interviews
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Audience Stats
Survey participants were primarily from advertising, public relations, marketing and digital agencies. The sample included ages 18-40, but the majority (58%) fell between the ages of 21 and 30. Forty eight percent of those surveyed had been at their current jobs less than two years. Audience Demographics: 34% Male // 66% Female 81% US // 19% UK 90% White/Caucasian // 9% Black/African American, Hispanic, Multiracial, other |
Download the full survey results here:
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